What the company slowly becomes
A bounded excerpt from 4.5 Time and the Future.
None of it was only about operations.
It was also about how the present becomes the future.
“What the company repeats is not only what it can do again. It is what the company slowly becomes.”
The Startup Compass
The question Who do you want to be?
can be answered quickly.
Share the quote
Choose the appearance and format that fit where you want to share it.
The quote is an opening
The excerpt gives you the context around the quote. The full book connects it to the problem, ignition, the market, and time.